Growth.
Flexibility.
Efficiency.

Go to market with a proven fractional CMO playbook.

Go to market with a proven playbook.

Get the rapid growth expertise of a full time CMO at a fraction of the cost.

Strategy.

Strategy.

Scaling new acquisition channels, reducing frictions, competitor intelligence. Setting budget and OKRs.

Narrative.

Narrative.

Authentic persona-based messaging. Differentiated storytelling that engages customers and investors.

Organic/Owned.

Organic/Owned.

SEO, webinars, email, social media, educational content and compelling landing experiences. 

Holistic Funnels.

Holistic Funnels.

CRM automation, paid & organic media, partners and affiliates. Offers & education for every funnel stage.

Analytics.

Analytics.

Data collection and analysis, Big Data, KPI dashboards and contextual targeting.

Team.

Team.

Hiring, project management, execution and oversight. Full creative suite at your disposal.

"Duff's instinct for branding is always spot on and his passion for the work is plain to see. It’s rare to see someone who has such strong traditional marketing skills as well as hands-on digital know-how."

Full funnel growth at a fractional cost.

Full funnel growth at a fractional cost.

Don’t waste precious time hiring a full time CMO or VP of Marketing, when growth is on the line today. 

Snohat will meet you exactly where you are and provide clear ROI on just the work you need… right now.

1.

Analytics / Dashboard Setup

Timing: 2 weeks
Hours: 20
Goal: Better attribution

Place the power of a full-featured live KPI Dashboard in your hands, hosted on your CRM or on the cloud. See where traffic and growth are coming from and where conversions are happening. From APIs to Zaps to pixels, we handle it all for you.

INCLUDED:
•Dashboard build
•Training

2.

Deep Dive
Planning Sprint

Timing: 4 weeks
Hours: 40
Goal
: Better strategy

Go for growth confidently in new or existing channels with a data-driven plan showing the way. Everything from analytic insights to content opportunities to competitor traffic secrets to lowest hanging fruit for growth. From GTM strategy to PMF scale, you will have the right answers.

INCLUDED:
•Presentation and Q&A

3.

Ongoing Growth Advisor

Timing: 3 months
Hours: 10/mo
Goal: Better execution

Work with CMO-level expertise close at hand to drive down costs and guide growth strategy. Identify and remediate critical frictions, jump on new opportunities and get ongoing actionable guidance.

INCLUDED:
• Bi-Weekly Action Meetings
• Slack / Zoom / Email

4.

Full Engagement Growth Sprint

Timing: 6 months
Hours: 40/mo
Goal: Rapid growth

Put the pedal down on a new growth strategy driven by clear OKRs. Extend into new markets, customers or product categories with deep dive research. We run the show and take vendors and employees to a higher level of performance with hands-on Asana project management, 90-day sprints, A/B testing, dashboards and crack execution.

INCLUDED:
• Deep Dive Planning
• Analytics & Dashboard
• Weekly Action Meetings
• Slack / Zoom / Email
"Duff's expertise really shows when it comes to capturing the right audience, adjusting targeting ads and delivering the right content for conversion. His recommendations come from experience."

Get results that get customers.

Get results that get customers.

Doing more with less is the essence of fractional growth marketing. You can still: 

• Build authentic brand authority.
• Increase the flow of marketing quality leads.
• Lower the cost to acquire them.
• Increase conversions and order size.
• Boost loyalty and reduce churn.

"If you're hiring for marketing you want someone with great ideas and a stellar track record. Most important is having somebody who takes the time to get to know your organization and puts your results first. Duff provides that kind of service."

Let's talk about growth.

Our work begins with a conversation about your customers and the road ahead. 

A fractional CMO draws the map, drives your growth function and owns the results.

You gain a leader to get the growth your company needs. 

Let's talk about growth.